The UK’s largest bus and coach manufacturer, Alexander Dennis Group, needed to find an OEM experienced manufacturer of automotive quality badges and emblems.

• Ability to provide design solutions.
• Manufacturing capabilities across a wide range of badging technologies.
• Ability to template and prototype new models for the UK market.
• Small and large volume solutions.

Working closely with the Alexander Dennis’ engineering team, CGI developed a number of badging technology uses matched against design and volume requirements including illumination.

The Alexander Dennis Group have now been a client of CGI for over 5 years and this partnership has provided Alexander Dennis with that OEM experienced manufacturer able to supply large volumes and also smaller individual bespoke branding and a reliable after-sales provision.